Anjar Co. & Becker Associates to Rep Wham-O Brands

March 22, 2021

Wham-O has appointed Anjar & Becker Associates as the exclusive global licensing agency for Wham-O and its brands.

"I'm very excited to be working with such a well-known agency as Anjar and Becker Associates," says Todd Richards, president, Wham-O. "All of us at Wham-O are looking forward to prosperous opportunities."

The brands involved with the deal include:

- Frisbee;

- Slip' N Slide;

- Hula Hoop;

- Hacky Sack;

- Super Ball;

- Trac-Ball; and

- Boogie Board.

Under the Agreement, Anjar and Becker Associates will develop, license and commercialize Wham-O brand merchandise and brand extensions across all product categories.

"It's hard to overstate the iconic stature of Wham-O's brands," says Jonathan Becker, president, Anjar. Slip 'N Slide, the Super Ball, Hacky Sack, Hula Hoop and, of course, the Frisbee, are a ubiquitous part of our culture and the happy memories of millions of people around the world. The opportunity to leverage these well-known brands in toys and other categories is an honor and privilege, and we're excited to pursue every opportunity to showcase them to potential licensees."

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