What's News

February 17, 2020

TFNY: Sophie la Girafe Heads to Toy Fair with ANJAR CO., Becker Associates

DeLiSo S.A.S. appointed Anjar Co. and Becker Associates as their licensing agents.

January 1, 2020

Timber Tots: Playset Toy of the Year Finalist

Timber Tots by Fat Brain Toy Company is TOTY finalist.

Toy of the Year Awards

November 5, 2019

A History of Invention

Anjar is an American toy invention, development and licensing unit famed for bringing some of the biggest titles to the US and UK toy space.

WIT Gears Up for 7th Annual Empowerment Day

WIT will be holding its 7th annual Empower Day on October 1.

ASTRA Names 2019 Best Toys for Kids Award Winners

ASTRA unveiled its 2019 Best Toys for Kids award winners with Fat Brain Toy Co. winning five awards.

TCG Toys Readies Line of Puzzles Inspired by Famed Artists

TCG Toys has expanded its puzzle collection of noted artists, adding works by Anne Geddes.

How do you know a great product when you see one?

Patti and Jonathan Becker are the team behind the consulting agencies that have been a staple of the toy industry for decades.

September 25, 2018

Fireball Island Makes a Cameo Appearance on The Goldbergs

So, umm, whatcha doin' Wednesday night?

Restoration Games

Becker Associates Acquires Digital Media Company FlockU

Digital media company FlockU announced its acquisition today by Becker Associates LLC.

Anjar Celebrates 50th Anniversary

Anjar does not make or sell any toys, but hundreds of products never would have reached the shelves without their help.

Stamford Advocate

Let's Work Together